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SEO & Local Visibility
Improve search visibility, local presence, organic traffic, and the way customers find you online.
Ongoing SEO support to help improve your website’s visibility, keyword rankings, local search presence, and organic traffic over time.
+ $250 setupIncluded
Keyword research, on-page SEO updates, meta title and description optimization, content recommendations, technical SEO review, Google Business Profile guidance, local SEO improvements, monthly SEO monitoring, basic performance review, and ongoing recommendations.
Not included
Paid ads, advanced backlink campaigns, full website redesign, large-scale content writing, PR outreach, video production, or guaranteed first-page rankings.
Client provides
Access to the website admin, Google Business Profile access if local SEO is needed, Google Analytics/Search Console access if available, target locations, priority services/products, business goals, and any existing keyword or competitor information.
A detailed review of your website’s technical SEO health, including crawl issues, site structure, speed concerns, indexing problems, mobile usability, and search visibility barriers.
Included
Website crawl review, indexability check, page title/meta review, broken link check, redirect review, mobile usability review, page speed notes, sitemap/robots.txt review, duplicate content flags, URL structure review, heading structure review, basic schema review, and prioritized recommendations.
Not included
Implementation of fixes, content writing, backlink building, paid ads, full website redesign, advanced development work, or guaranteed ranking improvements.
Client provides
Website URL, website admin access if available, Google Search Console access if available, Google Analytics access if available, target keywords/services, and any known website concerns.
Optimize page titles, meta descriptions, headings, internal links, and basic keyword placement for selected website pages.
Included
SEO title updates, meta description updates, heading review, basic keyword placement, image alt text suggestions, internal linking recommendations, URL/page structure review, and basic readability improvements.
Not included
New page writing, blog writing, advanced technical SEO, backlink building, paid ads, or guaranteed rankings.
Client provides
Website login access, list of pages to optimize, target keywords if available, target service areas, and priority services/products.
Initial cleanup and optimization of your Google Business Profile categories, services, description, photos, and core information.
Included
Primary and secondary category review, business description update, service/product section review, business information cleanup, photo recommendations, Q&A suggestions, local keyword alignment, and profile improvement recommendations.
Not included
Ongoing posting, review responses, paid ads, suspension reinstatement, duplicate listing removal, or guaranteed local map rankings.
Client provides
Access to Google Business Profile, accurate business name/address/phone, business hours, service list, photos if available, service areas, and target locations.
Weekly Google Business Profile posts, photo updates, and service/offer updates to keep your profile active.
Included
Weekly GBP post, basic caption/copy, service or offer highlight, photo upload when provided, light profile maintenance, and update tracking.
Not included
Full SEO management, review responses, paid ads, photography, graphic design beyond basic post formatting, or ranking guarantees.
Client provides
Google Business Profile access, business updates, service/offers to promote, photos or graphics when available, and approval preferences.
Submit or update your business listing information across local directories and citation platforms.
Included
Citation submission or update, NAP consistency review, basic directory listing setup, website link inclusion when accepted, and tracking of submitted listings.
Not included
Paid directory fees, duplicate suppression, advanced local SEO management, review generation, or guaranteed listing approval by third-party sites.
Client provides
Business name, address, phone number, website URL, business description, categories, hours, logo/photos, and service areas.
Ads & Campaigns
Run paid campaigns across Google, Facebook, Instagram, and other channels to support lead generation.
Monthly management of Facebook and Instagram ad campaigns to help promote your business, generate leads, increase visibility, or drive traffic.
+ $250 setupIncluded
Campaign setup or review, audience targeting, ad copy recommendations, campaign objective setup, basic creative guidance, budget monitoring, performance checks, campaign adjustments, and monthly performance notes.
Not included
Ad spend, professional photography, video production, advanced funnel building, landing page design, product catalog setup, complex tracking setup, or guaranteed leads/sales.
Client provides
Meta Business Manager access, Facebook Page access, Instagram account access if applicable, monthly ad budget, offer or promotion details, target audience, service area, images/videos if available, and campaign goals.
Monthly Google Ads campaign management. Ad spend is not included.
+ $250 setupIncluded
Campaign setup or review, keyword adjustments, ad copy recommendations, basic conversion review, budget monitoring, search term review, and monthly performance notes.
Not included
Google ad spend, landing page design, advanced conversion tracking setup, display/video campaigns unless agreed, creative production, or guaranteed leads/sales.
Client provides
Google Ads access, target service areas, monthly ad budget, priority services/products, landing page or website URL, and campaign goals.
Content Marketing
Create helpful content that educates customers and supports long-term search visibility.
SEO-friendly blog or website content written to support search visibility, educate customers, and promote your services.
Included
Topic planning, basic keyword direction, SEO-friendly blog/article writing, headline structure, meta title suggestion, meta description suggestion, internal link suggestions, and one round of minor revisions.
Not included
Medical/legal/financial compliance review, advanced research reports, interviews, custom graphics, photography, publishing/uploading unless added separately, or guaranteed rankings.
Client provides
Target topic or service, business details, preferred tone, target location if local, examples if available, key points to include, and approval before publishing.
Website Support
Keep your website updated, maintained, and ready for campaigns, offers, and customer action.
Monthly website edits, content changes, image swaps, page updates, and minor fixes.
Included
Text edits, image swaps, page updates, menu updates, plugin/theme checks, minor layout fixes, form updates, broken link fixes, and basic troubleshooting.
Not included
Full redesigns, custom plugin development, advanced coding, emergency malware cleanup, hosting migration, new large page builds, or third-party platform fees.
Client provides
Website admin access, clear update instructions, images/content when needed, login access for related tools, and approval for published changes.
One focused landing page for a campaign, service, offer, or lead generation push.
Included
One landing page layout, headline and section structure, CTA placement, basic mobile optimization, form or button integration, image placement, and publishing on the existing website.
Not included
Advanced copywriting, paid ad setup, custom animations, complex calculators, full website redesign, third-party software costs, or ongoing A/B testing.
Client provides
Offer details, brand assets, images, desired call-to-action, form destination, page copy if available, and examples/preferences.
Email Marketing
Stay connected with your audience through newsletters, announcements, and promotional campaigns.
One branded monthly email newsletter including copy formatting, layout, and send prep.
Included
Newsletter copy formatting, basic layout/design, CTA placement, subject line suggestion, preview text suggestion, image placement, and send preparation.
Not included
Email list purchase, advanced automation, complex segmentation, full campaign strategy, graphic-heavy custom design, or platform subscription fees.
Client provides
Email platform access, announcement or topic, images if needed, website links, audience/list details, and final approval.
One promotional email campaign for an announcement, offer, event, product, or service.
Included
Subject line, preview text, email copy, basic email layout, CTA button copy, image placement, and send preparation.
Not included
Advanced automation, email list building, paid ads, multiple-email sequences, custom-coded email templates, or platform subscription fees.
Client provides
Promotion details, offer deadline if applicable, images, links, email platform access, target audience/list, and approval.
Creative Design
Create branded graphics and marketing materials for campaigns, promotions, events, and offers.
One promotional flyer or social graphic for a campaign, event, service, or offer.
Included
One graphic design, brand styling, basic layout, headline/CTA placement, image placement, and one round of minor revisions.
Not included
Logo design, advanced illustration, printing costs, stock photo purchases, multiple design concepts, or large multi-page designs.
Client provides
Text/copy, logo, brand colors if available, images, offer details, preferred size, and examples if available.
Design a print-ready brochure or postcard for business promotion.
Included
Brochure or postcard design, branded layout, content formatting, image placement, CTA placement, and print-ready file export.
Not included
Printing costs, mailing services, copywriting from scratch, advanced illustrations, photography, or more than one major revision round.
Client provides
Final copy, logo, brand assets, images, size specifications, printer requirements if available, and contact details.
Reputation Management
Support customer trust with review request systems and professional review response help.
Set up a basic review request message, landing flow, and customer follow-up structure.
Included
Review request message, basic landing/review link setup, follow-up copy, CTA wording, and review request process recommendations.
Not included
Review platform fees, reputation software subscription costs, ongoing review monitoring, negative review removal, or guaranteed review volume.
Client provides
Review platform link, customer follow-up process, preferred message tone, business contact details, and approval.
Draft professional responses to customer reviews.
Included
Draft responses to selected reviews, tone adjustment, positive review response support, basic negative review response guidance, and response recommendations.
Not included
Review removal, legal advice, crisis management, customer service handling, or direct posting unless access is provided and approved.
Client provides
Review links/screenshots, preferred response tone, background details for negative reviews if needed, and approval before posting.
Reporting & Strategy
Track performance and understand what is happening across your digital marketing efforts.
A basic monthly report summarizing website traffic, social engagement, email results, and campaign notes.
Included
Website traffic summary, SEO notes, social media engagement summary, email campaign notes, campaign performance summary, and recommendations.
Not included
Advanced analytics dashboards, custom data visualization, call tracking setup, paid ad management, or deep strategy consulting.
Client provides
Google Analytics/Search Console access if available, social platform access or reports, email platform reports, ad platform access if applicable, and business goals.
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